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World of Warcraft (commonly acronymed as WoW) is a massively multiplayer online role-playing game (MMORPG). It is Blizzard Entertainment's fourth released game set in the fantasy Warcraft universe, which was first introduced by Warcraft: Orcs & Humans in 1994. World of Warcraft takes place within the world of Azeroth, four years after the events at the conclusion of Blizzard's previous release, Warcraft III: The Frozen Throne. Blizzard Entertainment announced World of Warcraft on September 2, 2001. The game was released on November 23, 2004, celebrating the 10th anniversary of the Warcraft franchise. It is currently the world's largest MMORPG in terms of monthly subscribers, and holds the Guinness World Record for the most popular MMORPG.World of Warcraft currently holds 62% of the massively multiplayer online game (MMOG) market at 10 million subscribers; as of 2008, the current subscriber base for all MMOGs has been estimated at approximately 16 million. This site is not affiliated with, or endorsed by Blizzard entertainment, Vivendi Games, or Activision.